brand-guidelines
It applies specific fonts and color palettes to UI elements to match Anthropic's visual brand identity.
Install
mkdir -p .claude/skills/brand-guidelines && curl -L -o skill.zip "https://agentskills.codes/api/skills/download/142" && unzip -o skill.zip -d .claude/skills/brand-guidelines && rm skill.zipInstalls to .claude/skills/brand-guidelines
Activation
This is the description your AI agent reads to decide when to run this skill — the better it matches your request, the more reliably it fires.
Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply.Key capabilities
- →Maps UI headings to Poppins font
- →Applies body text styling with Lora font
- →Cycles predefined accent colors (orange, blue, green)
- →Applies brand-specific RGB color values to elements
How it works
Post-processes UI mockups and document content by overriding style properties with pre-defined brand constants.
Inputs & outputs
When to use brand-guidelines
- →Apply Anthropic branding to documents
- →Format UI mockups with brand colors
- →Standardize typography for internal reports
About this skill
Anthropic Brand Styling
Overview
To access Anthropic's official brand identity and style resources, use this skill.
Keywords: branding, corporate identity, visual identity, post-processing, styling, brand colors, typography, Anthropic brand, visual formatting, visual design
Brand Guidelines
Colors
Main Colors:
- Dark:
#141413- Primary text and dark backgrounds - Light:
#faf9f5- Light backgrounds and text on dark - Mid Gray:
#b0aea5- Secondary elements - Light Gray:
#e8e6dc- Subtle backgrounds
Accent Colors:
- Orange:
#d97757- Primary accent - Blue:
#6a9bcc- Secondary accent - Green:
#788c5d- Tertiary accent
Typography
- Headings: Poppins (with Arial fallback)
- Body Text: Lora (with Georgia fallback)
- Note: Fonts should be pre-installed in your environment for best results
Features
Smart Font Application
- Applies Poppins font to headings (24pt and larger)
- Applies Lora font to body text
- Automatically falls back to Arial/Georgia if custom fonts unavailable
- Preserves readability across all systems
Text Styling
- Headings (24pt+): Poppins font
- Body text: Lora font
- Smart color selection based on background
- Preserves text hierarchy and formatting
Shape and Accent Colors
- Non-text shapes use accent colors
- Cycles through orange, blue, and green accents
- Maintains visual interest while staying on-brand
Technical Details
Font Management
- Uses system-installed Poppins and Lora fonts when available
- Provides automatic fallback to Arial (headings) and Georgia (body)
- No font installation required - works with existing system fonts
- For best results, pre-install Poppins and Lora fonts in your environment
Color Application
- Uses RGB color values for precise brand matching
- Applied via python-pptx's RGBColor class
- Maintains color fidelity across different systems
When not to use it
- →Projects requiring non-corporate branding
- →Systems lacking support for custom fonts
- →Dynamic styling requirements not aligned with Anthropic's palette
Prerequisites
Limitations
- →Limited to a specific brand identity
- →Requires local font environment configuration for full fidelity
How it compares
Automates visual compliance with specific design standards rather than simple aesthetic styling.
Compared to similar skills
brand-guidelines side by side with the closest alternatives in the catalog.
| Skill | Installs | Updated | Safety | Difficulty |
|---|---|---|---|---|
| brand-guidelines (this skill) | 9 | 3mo | No flags | Beginner |
| theme-factory | 61 | 3mo | No flags | Beginner |
| canvas-design | 26 | 3mo | No flags | Advanced |
| game-art | 23 | 6mo | No flags | Beginner |
Try saying
Example prompts that trigger this skill in your AI assistant.
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